Privacy Policy

DATA PRIVACY AND RETENTION 
1. EXZEPT Customer Data: The EXZEPT Vendor acknowledges that personal information of the  EXZEPT customers/ guests is collected by EXZEPT and shared with the EXZEPT Vendor only for  the purpose of this Agreement / Terms and the EXZEPT Vendor also collects personal  information of the guests upon check-in at the Property. The EXZEPT Vendor also acknowledges that EXZEPT is the owner of all rights, title and interests in any and all information (whether in  verbal, written, manual or electronic form) received by the EXZEPT Vendor or EXZEPT through  the EXZEPT Platform, OTA, call centers, travel agents, directly from the guests, at the Property  and/ or exchanged / received pursuant to the acceptance of these Terms by the EXZEPT Vendor which includes but is not limited to EXZEPT’s information, EXZEPT Vendor’s information,  Property description and images, guest information, guest histories and preferences, guest  identification details, etc. (regardless of the source of such Data and the manner of its  collection) (“Data”). The EXZEPT Vendor agrees to collect, process, store and use Data in  accordance with the provisions of the Applicable Laws and in the manner provided for in this  policy. 
2. EXZEPT Vendor Data: The EXZEPT Vendor acknowledges and expressly consents that Data  (whether or not in aggregated, pseudonymised and/or anonymised form) related to the EXZEPT Vendor, the Property and other parameters collected under this Agreement / Terms may be  used, transmitted, processed, shared and transferred by EXZEPT (to other entities under the  EXZEPT group or third parties), (i) for performance evaluation, optimization and improvement  (ii) benchmarking (iii) for marketing and advertising ; (iv) where EXZEPT has a duty to or are  permitted to disclose Data under Applicable Law or under a court/ Government order; (v) in  connection with any merger, sale of company assets, consolidation or restructuring, financing,  liquidity event or acquisition or (vi) any other lawful purpose.

CONFIDENTIALITY 
All documents, instructions, details collected under this Agreement / Terms including the  EXZEPT customer/guests’ personal data, brand standards, operating standards, technology, systems, training manuals, financial details, terms of this Agreement / Terms, account and sales  information, any and all information and/or documents shared with the EXZEPT Vendor under  this Agreement, etc., whether shared through any oral or written information exchanged  between the Parties directly or indirectly, before, during or after the execution of this Agreement or in connection with the preparation and performance this Agreement, shall be  considered as secret and confidential information (collectively referred to as “Confidential Information”) and EXZEPT Vendor undertakes not to copy or disclose any of its contents or  concepts to any other party and not to make any direct or indirect use thereof except as required for due performance under this Agreement / Terms. This Agreement / Terms is  confidential in nature and shall not be disclosed by the EXZEPT Vendor to any other third person except as otherwise required by law. During the performance of its obligations under this  Agreement / Terms, the EXZEPT Vendor and its employees, officers, agents, proprietors, directors, shareholders, stakeholders, contractors or any third party resources  (“Representatives”) may have access to Confidential Information, which shall be kept fully  confidential by the EXZEPT Vendor and its Representatives. The EXZEPT Vendor shall execute  necessary non-disclosure agreement with its Representatives and take any other steps that it  would reasonably take to protect such Confidential Information. The obligation under this  provision shall survive termination or expiration of this Agreement.